New website

Tune in the website to the new guidelines

Within the scope of their marketing campaign, Ogone wanted their website in line with the new guidelines. At that time, the design did no longer reflect the image of Ogone and information was hard to find and not structured.

Challenge

Ogone wanted to work with a CMS which is user-friendly, allowing to manage complex content (multilingual and multi country) and which answers their high security standards.

Additionally, Ogone had the need to define conversion paths and measure conversion rates (two conversions: creating an Ogone test account and contacting Ogone).

Solution

The new website offers the visitor information in a clear way. People who do not know what Ogone is about are now able to understand with a click. People who are searching for information are able to easily find it.

Results

The content is now more dynamic in order to motivate people to come visit the website again. Ogone can easily manage this content making use of the very flexible Sitecore CMS and all sites are managed on one single, robust platform (7 sites in 4 languages) with good speed of the websites, even with a lot of content.

Here's a small overview of the several features on the sites:

  • Flash banner/navigation integration
  • Automated tips/News/events + summary on the homepage
  • Scheduled publish of news
  • Contact form sent to Ogone’s IT system with parameters
  • Info boxes for inner pages
  • Modulable home page (add or remove boxes, change their place)
  • Multifunctional content boxes
  • Flash video
  • Partners list and detail
  • Product and bundle description with Javascript tabs
  • Splash page (choice of country and language
  • Multi-country / multi-language mechanism

Check it out for yourself:
www.ogone.be - www.ogone.com - www.ogone.de - www.ogone.nl - www.ogone.co.uk - www.ogone.ch - www.ogone.at

Markets

  • Belgium

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About Ogone

Ogone is one of the leading European Payment Service Providers with thousands of customers across 35 countries. The company delivers manual to fully integrated solutions for managing electronic payments in several domains including e-commerce, ticketing, call centres, airlines and travel in both business to consumer or business to business (purchasing cards) environments.

Ogone has offices in Austria, The Netherlands, Belgium, France, Switzerland, Germany and the United Kingdom.

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