LBi was asked to manage Makro UK e-mail addresses and data of Makro UK cardholders in order to perform personalized e-mail campaigns (initial import: ca. 130.000 e-mail addresses).
To make this all happen, the WebEngine CMS including the visitor module & NewsEngine was installed and makes the mailing run smoothly. From now on a weekly mailing will be sent out to all subscribed Makro customers.
Makro Cash & Carry nv is a daughter company of Metro Cash & Carry Düsseldorf and member of the Metro Group, one of the world's leading distribution companies.
In the UK there are 33 Makro branches, employing well over 6.500 people.
Copyright © 2010 LBi Belgium SA/NV | Privacy Policy | lbi.com | Legal Disclaimer | General Terms of Business