After studies of cinema, I was quickly attracted to the new information technologies. First as a multimedia screenwriter, my career path logically led me to the Web to meet new conception and production challenges. A successful Web site fills its mission if it reaches the targeted audience and offers a unique experience to every user.
Today the success is no longer measured by the sole customer satisfaction. Thanks to the Web analytics, we entered completely an era of measure of the web performance but also and mainly – a direct measure of the business objectives – Yours?